MJR Creative Group is proud to support a very special program called the Buy California Grown Marketing Agreement. We were asked to develop the website www.californiagrown.org, to help put a face on California’s agricultural communities and to give consumers a better understanding of how each purchasing decision they make can support California’s farming families and the state’s economy.
One of our favorite parts of the project was the fresh-from-the-farm video and recipe series. This blog post marks the first in a series of posts that will spotlight the videos and the California farmers they showcase.
Our first California Farmer Spotlight is Janet Louie. She is a part of Green Valley Floral, based in Salinas, California. California’s Mediterranean climate is ideal for growing a wide variety of popular flowers. But the weather wasn’t the only reason Janet followed her parents into the floral industry 22 years ago. “I love being part of a family business,” she says. “It inspires me, and has become a tremendous source of pride.”
Growing roses, gerberas and lilies on 16 colorful acres, Janet works alongside her parents and husband in the family business that is also home to 45 employees. The company has made a name for itself, not only as a showcase for the beauty and quality of California flowers, but also as North America’s only licensed grower of David Austin cut English roses.
“Our customers know they can count on the quality and consistency of our products, and they also know we’re on their side,” says Janet. “We love bringing new products to market to help their businesses grow.”
Next time you buy cut flowers, make sure they’re from California — and keep the floral industry blooming!
Learn more about Janet Louie and Green Valley Floral including information about her products and flower arrangement tips.